Responsibilities
- Create your marketing team by roles and KPIs
- Develop the annual marketing plan and coordinate its execution by quarters.
- Lead the campaigns in different channels
- Align, motivate and incentivize the teams
- Support web development, mobile applications and other platforms.
- Support the company's expansion actions.
- Evaluating and optimizing marketing and pricing strategies.
- Analyzing market trends and preparing forecasts.
- Generating new business leads strategies.
- Increasing brand awareness and market share.
- Coordinating marketing strategies with the sales, financial, public relations, and production departments.
- Developing and managing the marketing department's budget.
- Overseeing branding, advertising, and promotional campaigns.
- Managing the marketing department's staff.
- Preparing and presenting quarterly and annual reports to senior management.
- Promoting our brand at trade shows and major industry-related events.
- Keeping informed of marketing strategies and trends.
Qualifications / Skills:
- Bachelor's degree in marketing, finance, business administration, or similar.
- A master's degree in a relevant field will be advantageous.
- At least 5 years' relevant experience.
- Proficiency in electronic marketing automation software such as HubSpot Marketing or similar.
- Extensive knowledge of marketing strategies, channels, and branding.
- Superb leadership, communication, and collaboration abilities.
- Exceptional analytical and problem-solving skills.
- Strong time management and organizational abilities